1. Use plenty of examples in your ad copy. This will
allow your whole target audience to understand your
pitch completely.

2. Gain extra credibility by using terms your readers
may not understand, but can follow by explaining them
in simple terms. This will show you’re an expert.

3. Reveal how excited you are about the product. You
could use words or a picture of yourself looking very
excited.

4. Tell your target audience you were in their current
position. Next, tell them how your product pulled you
out of that position.

5. Challenge your readers at the end of your ad.
Make a bet with them; if your product doesn’t solve
their problem, offer them a free product in return.

6. Get your audience involved in your ad by asking
them questions. They’ll automatically want to answer
the questions in their mind.

7. Introduce yourself in your ad copy. Haven’t you
ever read an ad copy and wondered half way through it
who is selling the product? It’s a big turn off.

8. Start your ad with a story. It draws people right
into your ad and they forget they’re being sold to.
You could start with “Once upon a time…”

9. Use less than five points in your ad copy. If you
start revealing too many topics, your readers might
get confused and quit reading.

10. Make your target audience’s experience reading
your ad positive. You could educate them or tell a
joke to make them laugh.

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1. Give your customers a discount when they spend
over a certain dollar amount for ad space. You can
also apply this tip to the amount of ads they buy.

2. Offer your customers a free bonus for renewing
their ad order. It could be an ebook, special report,
online utility, etc.

3. Sell advertising space between your content. You
just break an article in half and insert the banner or
classified ad between it.

4. Write content that’s tailor made to mention and
relate to the product your customers are advertising.
This is more work but, you’ll sell a lot of ads.

5. Tell your customers when they buy an ad you’ll
also add it to your free ebook and message board
for free.

6. Offer to endorse the product your customers are
advertising before or after their ad. In all honesty,
you would have try out the product first.

7. Write a review for your customer’s product to
place under their ad. This is similar to a testimonial
or endorsement but more in-depth.

8. Offer a buy 2 ads and get 1 free deal. With the
slow economy and advertising sales, most businesses
are bound to be looking for a good ad deal.

9. Give your customers a ton of free bonuses when
they buy ad space. It can be submission software,
an ebook full of advertising or copywriting tips, etc.

10. Guarantee your customer’s advertising results.
If they don’t like the traffic they receive, give them
a refund or another ad for free.