Email Publisher’s Response Time Etiquette

Basic email etiquette discussions are better left for last decade. In this decade, we're more concerned with giving our email clients the same or better service than we would for a client standing physically in front of us wanting to buy something.

Ezine Production - 4 Time Saving Tips To Reduce Your Email Newsletter Costs

How long does it take you and/or your team to produce your email newsletter?

[STRATEGY] Three Phases to Email Sensitivity

The neurophysiological dynamics of understanding each email message are very complex. From that complexity, three basic phases float to the top that you will want to become familiar with. I like to label these: (1) the association phase, (2) the connection phase, and (3) the reaction phase. Let us look at each of these, and how the writer and reader can assume a more active role.

Free Stock Photo’s For Your Ezine - What is Royalty Free Photo Stock?

Everyone who publishes an HTML email newsletter at some time gets the urge to include an image, clipart, photo, graph, chart, etc... Today, we're going to focus on photo stock, or where you can get stock photos (with or without paying for them.)

[STRATEGY] How To Ensure Your Ezine Has Impact - 12 Tips

Every week, tens of thousands of ezines are sent out the door to compete for the attention of the limited number of humans on this planet who get email. What can you do to improve your ability to distance your ezine from your competitors or all of the noise that reaches the inbox of your end recipients? It's a competition to make a positive impression with your newsletter for the precious 1-7 seconds that I'd estimate you get once your members do open your emails.

PodCasting & Ezines… Are you Ready?

PodCasting and RSS go together, but can PodCasting and Ezines go together? Let's explore the advantages of using your ezine to build your PodCast audience.